Behind the Scenes, Customer Outtakes
One week down, more stretch goals to go!
Happy anniversary! We know we’ve only been together for a week and we’ve got a long way to go, but we’re gonna celebrate anyway.
You’ve probably heard that we already reached our funding goal and our first stretch goal. Not bad for the first seven days, huh? Well thanks to your help we also now know what our second Blank stretch color will be.
Yesterday we asked if you were team tri-blend light blue or team tri-blend red. It was heated, but after a few hours and more than 500 votes, we settled it. With 57% of the vote your next Blank stretch goal color is…
🥁 🥁 🥁
Tri-blend red!
Twitter leaned light blue. The Blank blog leaned red. We’re not gonna pick a favorite child here, but with tri-blend navy already in the rotation, maybe this was best result. Of course we still have some work to do before red is a reality.
At $72,000 we’ll officially introduce tri-blend red to the lineup. That means we need another $8,000 to add the sixth tee to Blank. Get us there and we’ll unveil another stretch goal color.
Your support has been incredible so far, now let’s get to $72k!
Behind the Scenes, Customer Complaints
Mo’ Money, Mo’ Colors
Our supporters called in the whole fleet and we’re proud to welcome tri-blend navy tees to the Blank family. Nice job on that stretch goal, everyone!
But we’re not just going to rest on our laurels, lounging away in our sweet navy tees. We’re going to set even more stretch goals. And this time, we’re bringing the power to the people. There’s a whole world of color out there, and you fine folks are going to decide what we offer next!
Here are your options: tri-blend light blue vs. tri-blend red.


So pick your favorite. Tell your friends to pick their favorite. Jump on your mom’s computer and pretend you’re her and pick again. We don’t care how you do it, just vote!
Which color would you like to see available?
The poll is now closed.
Current Results:
You have until 8:00pm ET to vote, and we’ll announce the winner tomorrow.
Then stay tuned, because for every $12,000 over our initial goal of $48,000 we’ll unlock another color!