Our supporters called in the whole fleet and we’re proud to welcome tri-blend navy tees to the Blank family. Nice job on that stretch goal, everyone!

But we’re not just going to rest on our laurels, lounging away in our sweet navy tees. We’re going to set even more stretch goals. And this time, we’re bringing the power to the people. There’s a whole world of color out there, and you fine folks are going to decide what we offer next!

Here are your options: tri-blend light blue vs. tri-blend red.

So pick your favorite. Tell your friends to pick their favorite. Jump on your mom’s computer and pretend you’re her and pick again. We don’t care how you do it, just vote!

Which color would you like to see available?

The poll is now closed.

Current Results:

You have until 8:00pm ET to vote, and we’ll announce the winner tomorrow.

Then stay tuned, because for every $12,000 over our initial goal of $48,000 we’ll unlock another color!

A little more than 24 hours in and we are fully funded, thanks to all of you!

Here’s what that means:

1. Blank is a reality! It’s actually happening, people! Get excited.
2. Our backers are (still) amazing. We were pretty confident we’d meet our goal, but in 27 hours? C’mon. You blew us away.
3. IT’S TIME FOR STRETCH GOALS COLORS!

Okay, so we’re a little emotional right now, but we’ll try to get through this before the music kicks us offstage.

Most of you have heard why we started Blank in the first place. Making a better fitting tee is harder than people think. Of course our customers already knew that—and they let us know too. Poor women’s sizing is a constant problem in the industry. It’s the reason we started this adventure. Now we’ve made a tee together that is different than all the others.

Over the next few weeks we’ll also be sharing some of our behind-the-scenes video footage that explains where we were before Blank, and our process to get here. If you can’t wait that long, you should check out our shiny new Cotton Bureau page for more details.

Alright, so are you ready for the big news? Or should we tease it even more?

Okay okay, you’ve earned it.

At $60,000, we’re releasing a new Blank tee color. Get us over the hump and you’ll unlock a tri-blend navy option!

Why tri-blend navy? Well, according to our data, it’s a favorite amongst our Cotton Bureau customers. Besides our core color offering, it’s the next most popular tee color we sell.

That’s five—count them, five—Blank tees to choose from. Get us to $72,000 and we’ll release another color, but we might put that one to a vote. Stay tuned for more on that.

And remember, if you back any of the multiple shirt packs, once the campaign is over and you receive our backer survey, you’ll have the option to choose any shirt (men’s or women’s), fabric, color, and size combo that you’d like. Aren’t options great?

Thank you so much for your support, and don’t forget to share #BlankbyCB on social media. Let’s make some noise about better-fitting, size-inclusive tees!

Today’s the day you’ve been waiting for (well, today and the next 27 days) … our Blank Kickstarter has launched! Our project to design and produce better fitting t-shirts for women and men is finally a reality. You want in?

All we need from you is $48,000. Relax, you have until Thursday, September 14 to come up with it. That means there are four weeks to get all of your friends, family, followers, and coworkers to pitch in. Don’t worry, you don’t have to do all the convincing, just point them to our Kickstarter.

You’re only one person, we know, but with a bunch of reward tiers, we’re confident that everyone’s needs are covered. You can back the project for anywhere from one to seven tees (and if you hurry, you might just get there in time for early bird pricing). If you’re a t-shirt brand, print shop, company, conference, or just want a whole mess of tees for some other weird reason, you can back the project to receive even more Blank tees.

We’re starting with four core color options: 100% cotton tees in black and white, and tri-blend tees in heather grey and heather black. If the Kickstarter goes bananas, we might add a few more, but you’ll have to wait and see. You’ll get to choose your size and color preferences via a survey at the conclusion of the four-week run.

We can never say thank you enough for your dedication, but we need to ask one more favor to help us finish the job of making Blank a reality: back the Blank Kickstarter, support us, and preach the gospel of Blank through social media by using the hashtag #BlankbyCB.

Point Blank: you guys are amazing! Less than eight hours in and we’re over 75% funded!

We’ve raised $36,000+ since launching at 10:00 ET this morning. That’s a lot of t-shirts! Again, you’ve overwhelmed us with your support. And, again, we can’t say thank you enough.

While we have you here, we might as well give you some highlights and a few updates. Here’s a rundown of our first seven hours:

• Turns out Blank isn’t just a project you love. It’s also a project Kickstarter loves.
• We like to think we’re pretty trendy. We’re happy Kickstarter felt the same way.
• It seems like this Blank thing just might catch on. Guess that means there should be stretch goals. How does adding a few colors like… actually, let’s just save that for a future update 😏.
• There’s no such thing as a stupid question (so far). You guys have asked, and we’ve answered. Our FAQ section is continually being updated. Go check it out!

So what happens now?

We keep this train rolling! We’re just a thread away from reaching our $48,000 goal. You’ve been great spreading the word on social media so far, and we’d love for you to keep cheering us on. And remember, use #BlankbyCB. Here are a few resources to help you do that:

• Kickstarter: cottonbureau.com/blank
• Blank Webpage: blank.cottonbureau.com
• Media Kit: https://www.dropbox.com/sh/5rt4fkictgoijox/AAD6YOS_ZDpC3F86LtbvE6cDa?dl=0

Stay tuned to our Twitter, Instagram, and Facebook. We’ll be around giving updates and answering questions.